Asean Co-operation » Atmosphere http://aseancooperation.com Business and technology news Sat, 16 Apr 2011 17:38:45 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 BBC Asian Business Report : Simon Faure-Field, CEO of Equal Strategy, talks about Retail Atmosphere http://aseancooperation.com/bbc-asian-business-report-simon-faure-field-ceo-of-equal-strategy-talks-about-retail-atmosphere/398/ http://aseancooperation.com/bbc-asian-business-report-simon-faure-field-ceo-of-equal-strategy-talks-about-retail-atmosphere/398/#comments Wed, 10 Feb 2010 17:38:55 +0000 http://aseancooperation.com/bbc-asian-business-report-simon-faure-field-ceo-of-equal-strategy-talks-about-retail-atmosphere/398/
Simon Faure-Field walked BBC Asia producer/presenter Juliana Liu through Equal Strategy's music and fragrancing installation at Courts for a pre-recorded segment on the Asia Business Report presented by Rico Hizon. The BBC reported on the growing trend for retailers to employ these leading edge sensory techniques as a way of stimulating customer behaviour and spending patterns. Equal Strategy was presented in the report as the only consultant providing these services and solutions in the Asia Pacific region. www.equalstrategy.com

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